New Actual Property Tech Platform Launched to Streamline Brokerage & Agent Operations | 2022-01-25 | Investing Information

A nationwide tech-focused actual property providers platform integrating residential brokerage, mortgage, title, insurance coverage, and SaaS choices for brokerages and brokers, launched a next-generation proprietary, all-in-one know-how platform on Tuesday that’s designed to simplify all features of brokerage operations and agent transaction administration.

Fathom Realty (NASDAQ: FTHM, Discussion board) launched intelliAgent 2.0, an enhanced CRM system that intuitively permits brokers to raised serve present and potential shoppers, as properly new advertising sources for constructing and customizing customized web sites, sending video messages, and launching multiplatform advertising campaigns.

In a information launch, Fathom Holdings’ founder and CEO, Josh Harley stated that the rollout of intelliAgent 2.0 brings brokers new instruments to compete successfully in at this time’s market.

“Our wholly owned and absolutely built-in know-how platform presents ranges of customization unmatched by our friends, with superior instruments that have been beforehand too costly or out of attain for many brokers. We imagine that our platform will appeal to extra brokers who’re on the lookout for the trade’s greatest and most superior know-how, whereas additionally wanting to cut back their charges in an effort to make investments extra capital into their advertising to additional develop their gross sales.”

He added that there are almost 1.6 million realtors and 86,000 brokerages in america, and never all of them can or will be part of Fathom.

“With our know-how platform, we imagine we will considerably speed up the expansion of our complete base of brokers by white labeling our platform, along with our present recruiting and acquisition technique.”

With this service, brokers can create personalized hyperlocal property market reviews and neighborhood data, which might be shared with brokers’ shoppers and downloaded for show packets and open homes, in addition to used to seize gross sales leads by devoted, digital hyperlinks. Obtainable for all Fathom Realty brokers, intelliAgent 2.0 will go stay on February ninth, 2022.

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